Future Flowers, grower of Calla Crystal Blush

Innovation
We welcome Future Flowers to the G-fresh platform, they are a grower that produces the Calla Crystal Blush year-round. Coen and Eric Jansen do this together since 2001. Crystal Blush is a small headed white calla, very suitable for weddings and bouquet work. The flower distinguishes itself by elegance and style. They are always working to improve and innovate themselves to keep on producing the best quality product.

How they grow
They grow their calla on pots, so every flower…

New variety Lilium OT Genzano

Keep your eye open on our webshop for this new Lily from Bredefleur - Lilium OT Genzano. It’s a beautiful white lily with large heads (see photo for scale beside the mystery hand!) and customers are sure to be impressed by its impressive appearance.

Winco Succulents take centre stage

A few years ago, Winco Holland who supply an amazing range of succulents took the decision to use a professional florist to work with their products whenever they have a trade stand. This year was no exception and, at the recent Royal FloraHolland trade fair in Aalsmeer, they turned to Lily Beelen to create a range of practical ideas to inspire florists. It certainly seems to have worked because the stand was always surrounded by florists taking photographs!

If florists use their…